South by Southwest heading to Sydney

Major festival and conference in Music, Screen, Gaming, Technology and Innovation sets its first event outside the USA.

The South by Southwest conference and festival, is expanding outside of North America when it travels to Sydney in October 2023.

SXSW Sydney will gather the world’s most inspired thinkers, creators and innovators in Music, Screen, Gaming, Technology and Innovation. Sydney will be abuzz with over 1000 sessions, screenings and performances, activations and parties across the city.

SXSW launched in 1987 in Austin, Texas and has included speakers and artists such as Barack Obama, Jordan Peele, Dave Grohl, Michelle Obama, Taika Waititi, Brenée Brown, Steven Spielberg, Mark Cuban, Lady Gaga, Christiane Amanpour, Esther Perel, Jennifer Doudna, Prince, Michelle Yeoh, Ava DuVernay,  Maria Ressa, Amy Webb, Billie EIlish, Melinda Gates, Elizabeth Warren and Snoop Dogg.

Geoff Jones, CEO of TEG, event producer for SXSW Sydney says: “Put simply, SXSW is the Olympics of events for the creator industries, and we are thrilled to bring this legendary festival of gaming, music, screen, tech and innovation to Sydney in 2023. I want to thank the NSW Government, Destination NSW, SXSW, Tavo Hellmund and Cochrane Entertainment for their vital support and vision in bringing SXSW to Sydney.”

Stuart Ayres MP, Minister for Enterprise, Investment and Trade, Minister for Tourism and Sport and Minister for Western Sydney says: “Sydney is the economic and leisure gateway to Australia and a leader in tech innovation, with a global reputation for hosting major international events that capture the world’s attention. SXSW Sydney will provide significant benefits for the NSW visitor economy, with unparalleled networking opportunities to advance our tech and creative industries. The very best of the creative and tech industries in the Asia Pacific will be on display during SXSW Sydney while also drawing thousands of people from around the world to enjoy our spectacular Harbour City. It will put a spotlight on Sydney as the major events and creative industries capital of the Asia Pacific, as well as being its premier business and lifestyle destination.”

Colin Daniels, Managing Director of SXSW Sydney says: “SXSW Sydney will showcase the largest group of inspiring international thinkers, creators, innovators and performers ever seen in Sydney at one time. Focusing on the creator industries in the Asia Pacific region, SXSW Sydney will celebrate what’s next in culture, tech and the regions thriving creative economy. Sydney will play host to more than 1,000 experiences across the city encompassing keynote speakers, inspiring panels and summits, product demonstrations, artists performances, screenings, live gaming sessions and a myriad of networking events and parties. Sydney will be alive with future focused activities like never seen before.”

Roland Swenson / CEO & Co-Founder of SXSW, Austin says: “We couldn’t be more excited and honored to work with TEG and the NSW Government via Destination NSW on an event that brings the professional opportunities of SXSW to Australia. Sydney is the ideal city to serve as a home for the cross-collaboration that exists within the many industries we bring together.”

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